Fashion in the 1940's

Fashion in the 1940's

"High waist lines, headscarves, vertical lines drawn with eye pencil down the back of the leg, carefully curled hair, long painted nails and red lipstick… in 1941 the bombs were falling, the city was burning but the women of Liverpool were going to work to do their bit and keeping their morale up (and everyone else’s) by looking their best!" - http://www.liverpoolblitz70.co.uk/tag/utility-fashion/






















Due to the fact that most of the men left to war women began to replace men in the factories.  Their sense of style also changed. Since there were many dangerous machinery, women had to put their hair up in a turban, or else it would get stuck like this: 

 

1942

Prices of clothes and other items:

Simulated Leather Handbags: $2.98 California 1944
Men's raincoats $7.99: South Carolina 1949
Men's Sweat Shirt $1.14: South Carolina
Men's Gaberdine Slacks $4.95: Ohio 1945 
Nylon Hose $1.65 New York 1947
Ladies Sandal $6.95 New York 1948
Girls Blouses $2.95   Wisconsin    1948
Ladies Bra From $1.25 Wisconsin 1948
Ladies Gloves $1.99 Wisconsin 1948
Ladies Manicure $1.00 California 1945
Men's heavy duty Work Shoes $3.95 Wisconsin 1946
Men's and Ladies House Slippers 95 cents Wisconsin 1946
Cap & mitten sets, $1.48 New Jersey 1946
Men's shirt, $3.70 New Jersey 1946
Men's slippers, $1.98 New Jersey 1946
Women's skirt, wool $5.40 New Jersey 1946
Woman's suit, wool $21.00 New Jersey 1946 

1941

Princess Elizabeth with her mum.